Hiring a Lawn and Landscape Virtual Assistant

Hiring a Lawn and Landscape Virtual Assistant

You didn’t start your lawn or landscape business to become an office manager You didn’t start your lawn or landscape business to become an office manager. But somewhere between quoting jobs, running crews, and answering the phone at 7 p.m., the admin work...
Time Management Tips for Landscape Business Owners

Time Management Tips for Landscape Business Owners

Time Management Tips for Landscape Business Owners Time management for a landscape business owner comes down to one thing: building systems so tasks land with the right person instead of piling up on your desk. That’s the real difference between a peak season...
Tree Service Marketing That Brings In Real Calls

Tree Service Marketing That Brings In Real Calls

Tree Service Marketing for Owners Who’d Rather Be in the Tree by Debbie Neese | Horticulture Certified, green industry since 2010 Tree service marketing works best when it starts with the phone, not the logo. Answer fast, keep your Google profile current, put...
Email Newsletter Marketing for Landscaping Businesses

Email Newsletter Marketing for Landscaping Businesses

Email Newsletter Marketing for Landscaping Businesses by Debbie Neese A landscaping e-newsletter works best with one seasonal topic, real project photos, and a single action prompt — sent monthly to your existing client list. Keep it under a five-minute read. Even a...
Best Ways to Answer the Business Phone

Best Ways to Answer the Business Phone

By Debbie Neese Business phone etiquette is the set of habits your company uses every time a call comes in: how you greet the caller, what you ask, how you take notes, and how fast you call back. For a landscape business, it’s the first real impression a...
Subject lines that Get Your Attention

Subject lines that Get Your Attention

by Debbie Neese | 14+ years in the green industry Email subject lines for landscaping companies work best when they’re specific, seasonal, and educational — not salesy. Keep them under 50 characters, avoid spam-trigger words like “free” and “clearance,” and time...
Soil Compaction: The Good, The Bad and The Dirt! Part 2

Soil Compaction: The Good, The Bad and The Dirt! Part 2

The 68th UN General Assembly has declared 2015 as the ‘International Year of the Soil’ for good reason. Soil has many functions such as providing structure for plants to root and grow, holding moisture and nutrients and providing oxygen to the roots of plants....
Soil Compaction: The Good, The Bad and The Dirt! Part 1

Soil Compaction: The Good, The Bad and The Dirt! Part 1

Great things grow under the ground. Just below our feet is a vast array of living particles and creatures, some good and not so good. We want to focus on keeping the bad out and the good migrating to our side of the yard. So listen up and take notes. This is “dirty...